Rabat – The Moroccan Ministry of Tourism is confident in the resilience of the Moroccan tourism industry in the face of challenges, including the devastating earthquake that struck Morocco on September 8.
In a statement on Monday, the ministry quoted Tourism Minister Fatim-Zahra Ammor as stressing that the country remains optimistic about the “year-end prospects” despite challenges stemming following the earthquake.
“We are working closely with industry professionals to sustain operations and swiftly revere sector growth,” the minister said.
Converging media reports have highlighted the country’s resilience, including the tourism sector following the earthquake that caused the collapse of many buildings as well as the death of nearly 3,000 people.
In September, Morocco’s National Tourist Office (ONMT) said that the Moroccan hospitality industry continues to thrive, welcoming local and international tourists following the earthquake.
ONMT also introduced a series of measures to address the impact of the earthquake on the industry, including continuous communication with concerned stakeholders from the tourism ministry and the National Confederation of Tourism.
In addition, the Tourism Office campaigned to reassure airlines and tourism operators about the situation in Morocco.
Meanwhile, the ministry announced on Monday that foreign exchange revenues generated by the industry reached MAD 71.4 billion in the first eight months of 2023, marking an increase of 33% compared to the same period last year.
The ministry attributed this positive performance to the increase in the number of tourists who visited Morocco by the end of August.
According to the same data, the country welcomed 10.2 million people by the end of last month, representing an increase of 49% compared to the same period last year.
“These results reflect the significant appeal of our tourist destination and the relevance of our actions in the aviation sector, as well as with tour operators in the major source markets,” said the tourism minister.
Source : MoroccoWorldNews